About

The LFE Institute has been a leader in developing unbiased Financial Wellness Education for more than two decades. After hearing thousands of horror stories from parents and grandparents of college students, we sold our ‘generic’ solutions to focus exclusively on providing the missing component in Financial Wellness today: Pre-College Planning.

LFE’s CEO, Alice Whinnery – a former CPA with PwC, publisher of the highly-acclaimed Money Minute! Series for more than 9 years, and a national speaker at Employee Benefit and CPA conferences – collaborated with a national Team of Academic and Financial Advisors to create the first step-by-step digital solution to help families save thousands on college. 

After 9 months of field testing to verify proven results, LFE now works with Affiliate Partners to make these life-changing tools available to families of college-bound students in communities throughout the U.S.